Apple’da uzun s\u00fcredir beklenen liderlik de\u011fi\u015fimi resmen ba\u015fl\u0131yor. \u015eirketin yeni CEO’su olarak g\u00f6reve haz\u0131rlanan John Ternus, Tim Cook’tan bayra\u011f\u0131 devral\u0131rken Apple, bu s\u00fcrecin b\u00fcy\u00fck bir strateji de\u011fi\u015fikli\u011finden ziyade mevcut vizyonun devam\u0131 niteli\u011finde olaca\u011f\u0131n\u0131 vurguluyor.<\/p>\n\n\n\n
Tim Cook ve John Ternus, g\u00f6rev de\u011fi\u015fimi \u00f6ncesinde ilk kez Los Angeles’ta d\u00fczenlenen Ted Lasso pr\u00f6miyerinde birlikte kamuoyunun kar\u015f\u0131s\u0131na \u00e7\u0131kt\u0131. Etkinlik, Cook’un CEO s\u0131fat\u0131yla kat\u0131ld\u0131\u011f\u0131 son Apple TV pr\u00f6miyeri olurken, Ternus’un da yeni CEO olarak duyurulmas\u0131n\u0131n ard\u0131ndan kat\u0131ld\u0131\u011f\u0131 ilk resmi organizasyon olarak dikkat \u00e7ekti.<\/p>\n\n\n\n
G\u00f6revi 1 Eyl\u00fcl’de devralacak olan John Ternus, Apple’\u0131n gelece\u011fine ili\u015fkin sorular\u0131 temkinli \u015fekilde yan\u0131tlad\u0131. \u00d6zellikle Apple TV ve i\u00e7erik stratejisinde de\u011fi\u015fiklik yap\u0131p yapmayaca\u011f\u0131 soruldu\u011funda net bir a\u00e7\u0131klama yapmayan Ternus, \u015firketin mevcut performans\u0131ndan memnun olduklar\u0131n\u0131 ve yarat\u0131c\u0131 ekiplerle \u00e7al\u0131\u015fmay\u0131 s\u00fcrd\u00fcreceklerini s\u00f6yledi.<\/p>\n\n\n\n
Apple’\u0131n Hizmetlerden Sorumlu K\u0131demli Ba\u015fkan Yard\u0131mc\u0131s\u0131 Eddy Cue ile yeni projeler hakk\u0131nda g\u00f6r\u00fc\u015f\u00fcp g\u00f6r\u00fc\u015fmedi\u011fi sorusuna da ayr\u0131nt\u0131 vermeyen Ternus, \u015firketin do\u011fru yolda ilerledi\u011fini ifade etmekle yetindi.<\/p>\n\n\n\n
Yeni CEO, g\u00f6reve ba\u015flad\u0131ktan sonraki ilk icraat\u0131n\u0131n ne olaca\u011f\u0131 y\u00f6n\u00fcndeki sorular\u0131 ise “Bekleyip g\u00f6rece\u011fiz.” diyerek yan\u0131ts\u0131z b\u0131rakt\u0131.<\/p>\n\n\n\n
Ternus’un a\u00e7\u0131klamalar\u0131, Apple’\u0131n yeni y\u00f6netim d\u00f6neminde ani veya k\u00f6kl\u00fc strateji de\u011fi\u015fikliklerine gitmeyece\u011finin sinyalini veriyor.<\/p>\n\n\n\n
\u015eirket, 20 Nisan 2026’da a\u00e7\u0131klad\u0131\u011f\u0131 halefiyet plan\u0131 kapsam\u0131nda 1 Eyl\u00fcl 2026 itibar\u0131yla g\u00fcnl\u00fck operasyonlar\u0131n John Ternus taraf\u0131ndan y\u00fcr\u00fct\u00fclece\u011fini duyurmu\u015ftu. Tim Cook ise g\u00f6revini CEO olarak b\u0131raksa da Apple Y\u00f6netim Kurulu Ba\u015fkan\u0131 olarak \u015firkette kalmaya devam edecek.<\/p>\n\n\n\n
Cook’un \u00f6zellikle h\u00fck\u00fcmetlerle ili\u015fkiler, k\u00fcresel i\u015f birlikleri ve stratejik konularda Apple’a destek vermeyi s\u00fcrd\u00fcrece\u011fi belirtiliyor.<\/p>\n\n\n\n
Pr\u00f6miyer s\u0131ras\u0131nda konu\u015fan Tim Cook, liderlik ge\u00e7i\u015finin planland\u0131\u011f\u0131 \u015fekilde ilerledi\u011fini belirterek hem \u00e7al\u0131\u015fanlar\u0131n hem de yat\u0131r\u0131mc\u0131lar\u0131n bu s\u00fcre\u00e7ten memnun oldu\u011funu s\u00f6yledi.<\/p>\n\n\n\n
Cook, John Ternus’un Apple’\u0131 gelece\u011fe ta\u015f\u0131yacak do\u011fru isim oldu\u011funa inand\u0131\u011f\u0131n\u0131 vurgularken, kendisinin de y\u00f6netim kurulu ba\u015fkan\u0131 olarak \u015firkete katk\u0131 sa\u011flamaya devam edece\u011fini ifade etti.<\/p>\n\n\n\n
John Ternus, 2001 y\u0131l\u0131ndan bu yana Apple b\u00fcnyesinde g\u00f6rev yap\u0131yor. Uzun y\u0131llard\u0131r donan\u0131m geli\u015ftirme ekiplerinde \u00e7al\u0131\u015fan Ternus, Mac, iPhone ve iPad gibi Apple’\u0131n en \u00f6nemli \u00fcr\u00fcnlerinin geli\u015ftirilme s\u00fcre\u00e7lerinde kritik roller \u00fcstlendi.<\/p>\n\n\n\n
2021 y\u0131l\u0131nda Donan\u0131m M\u00fchendisli\u011finden Sorumlu K\u0131demli Ba\u015fkan Yard\u0131mc\u0131l\u0131\u011f\u0131 g\u00f6revine getirilen Ternus, 2025 sonunda \u015firketin tasar\u0131m organizasyonunun y\u00f6netici sponsoru olarak da g\u00f6rev almaya ba\u015flam\u0131\u015ft\u0131.<\/p>\n\n\n\n
Sekt\u00f6r analistlerine g\u00f6re Apple’\u0131n \u00fcr\u00fcn geli\u015ftirme s\u00fcre\u00e7leri y\u0131llar \u00f6ncesinden planland\u0131\u011f\u0131 i\u00e7in Ternus’un CEO olarak piyasaya s\u00fcrece\u011fi ilk \u00fcr\u00fcnlerin b\u00fcy\u00fck b\u00f6l\u00fcm\u00fc Tim Cook d\u00f6neminde \u015fekillendirilen projelerden olu\u015facak.<\/p>\n\n\n\n
Bu nedenle yeni CEO’nun \u015firkete kendi vizyonunu yans\u0131tmas\u0131 zaman alabilir. Ancak donan\u0131m geli\u015ftirme ve \u00fcr\u00fcn tasar\u0131m\u0131 konusundaki deneyimi sayesinde ilerleyen y\u0131llarda Apple’\u0131n \u00fcr\u00fcn stratejisinde kendi izlerini b\u0131rakmas\u0131 bekleniyor.<\/p>\n\n\n\n
Tim Cook ve John Ternus’un birlikte verdi\u011fi ilk kamuoyu mesaj\u0131 ise Apple’\u0131n liderlik de\u011fi\u015fimini ani bir d\u00f6n\u00fc\u015f\u00fcm yerine, planl\u0131 ve istikrarl\u0131 bir ge\u00e7i\u015f s\u00fcreci olarak y\u00f6netmek istedi\u011fini a\u00e7\u0131k\u00e7a ortaya koyuyor.<\/p>\n","protected":false},"excerpt":{"rendered":"
Apple’da uzun s\u00fcredir beklenen liderlik de\u011fi\u015fimi resmen ba\u015fl\u0131yor. \u015eirketin yeni CEO’su olarak g\u00f6reve haz\u0131rlanan John Ternus, Tim Cook’tan bayra\u011f\u0131 devral\u0131rken Apple, bu s\u00fcrecin b\u00fcy\u00fck bir strateji de\u011fi\u015fikli\u011finden ziyade mevcut vizyonun devam\u0131 niteli\u011finde olaca\u011f\u0131n\u0131 vurguluyor. Tim Cook ve John Ternus, g\u00f6rev de\u011fi\u015fimi \u00f6ncesinde ilk kez Los Angeles’ta d\u00fczenlenen Ted Lasso pr\u00f6miyerinde birlikte kamuoyunun kar\u015f\u0131s\u0131na \u00e7\u0131kt\u0131. Etkinlik, […]<\/p>\n","protected":false},"author":95,"featured_media":87364,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61,46],"tags":[104],"class_list":["post-87363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ios","category-mobil","tag-apple"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/87363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/95"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=87363"}],"version-history":[{"count":1,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/87363\/revisions"}],"predecessor-version":[{"id":87365,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/87363\/revisions\/87365"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/87364"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=87363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=87363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=87363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}