{"id":7348,"date":"2021-10-10T10:54:00","date_gmt":"2021-10-10T07:54:00","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=7348"},"modified":"2021-11-10T10:56:13","modified_gmt":"2021-11-10T07:56:13","slug":"turkiyede-en-begenilen-sirketler-2020","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/turkiyede-en-begenilen-sirketler-2020\/","title":{"rendered":"T\u00fcrkiye’de en be\u011fenilen \u015firketler 2020"},"content":{"rendered":"\n

T\u00fcrkiye’nin en \u00e7ok tercih edilen ve be\u011fenilen \u015firketlerinin listesi ortaya \u00e7\u0131kt\u0131. Konu hakk\u0131nda yap\u0131lan ara\u015ft\u0131rma, i\u015f d\u00fcnyas\u0131n\u0131n en \u00e7ok takdir g\u00f6ren ve be\u011fenilen 20 \u015firketi ile kendi sekt\u00f6rlerinin en \u00e7ok be\u011fenilen ilk 3 \u015firketini ortaya \u00e7\u0131kar\u0131yor. <\/p>\n\n\n\n

\u0130stanbul Capital Dergisi taraf\u0131ndan 20 y\u0131ld\u0131r ger\u00e7ekle\u015ftirilen “\u0130\u015f D\u00fcnyas\u0131n\u0131n En Be\u011fenilen \u015eirketleri” ara\u015ft\u0131rmas\u0131n\u0131n sonucu ortaya \u00e7\u0131kt\u0131. S\u00f6z konusu bu ara\u015ft\u0131rma i\u015f d\u00fcnyas\u0131n\u0131n 20 \u015firketi ve kendi sekt\u00f6rleri i\u00e7erisinde ilk \u00fc\u00e7e giren isimleri a\u00e7\u0131kl\u0131yor. ZENNA Ara\u015ft\u0131rma ve Dan\u0131\u015fmanl\u0131k taraf\u0131ndan Deutsche Telekom sponsorlu\u011funda ger\u00e7ekle\u015ftirilen bu y\u0131lki ara\u015ft\u0131rma sonucuna bak\u0131ld\u0131\u011f\u0131nda Ko\u00e7 Holding’in ilk s\u0131ray\u0131 kimseye kapt\u0131rmad\u0131\u011f\u0131 g\u00f6r\u00fcl\u00fcyor. Ar\u00e7elik ikinci s\u0131raya ad\u0131n\u0131 yazd\u0131r\u0131rken, Unilever de \u00fc\u00e7\u00fcnc\u00fc s\u0131radad\u0131r. Yeni ekonomik d\u00fcnyas\u0131n\u0131n adeta parlayan y\u0131ld\u0131zlar\u0131ndan Getir, Trendyol, Amazon ve Hepsiburada da be\u011feni listesinde yerini ald\u0131.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Ba\u011f\u0131ms\u0131z ara\u015ft\u0131rmac\u0131l\u0131k kurallar\u0131 do\u011frultusunda haz\u0131rlanan bu \u00e7al\u0131\u015fma, d\u00fcnyan\u0131n en ba\u015far\u0131l\u0131 \u015firketlerini ortaya \u00e7\u0131kar\u0131yor. Bunun yan\u0131 s\u0131ra gelece\u011fin y\u0131ld\u0131z \u015firketlerine de \u0131\u015f\u0131k tutmak konusunda geri kalm\u0131yor. Bu ara\u015ft\u0131rma kapsam\u0131nda pek \u00e7ok \u015firket \u00e7e\u015fitli testlere maruz kalarak ger\u00e7ek sonu\u00e7lar ortaya \u00e7\u0131kar\u0131l\u0131yor. Bu y\u0131l da Capital Dergisi \u00f6nc\u00fcl\u00fc\u011f\u00fcnde ZENNA Ara\u015ft\u0131rma ve Dan\u0131\u015fmanl\u0131k taraf\u0131ndan Deutsche Telekom sponsorlu\u011funda ger\u00e7ekle\u015ftirilen ara\u015ft\u0131rmada Ko\u00e7 Holding, ilk s\u0131rada yer almay\u0131 ba\u015fard\u0131. Listenin di\u011fer isimlerine bak\u0131ld\u0131\u011f\u0131nda ge\u00e7en y\u0131la oranla bir hareketlilik ya\u015fand\u0131\u011f\u0131 g\u00f6zlemlenir. Corona vir\u00fcs salg\u0131n\u0131 s\u00fcrecinde adeta bir patlama ya\u015fayan e-ticaret siteleri \u00fcst s\u0131ralara y\u00fckselirken, listede tam 23 \u015firketin yeri de\u011fi\u015fti. <\/p>\n\n\n\n

Ge\u00e7ti\u011fimiz y\u0131lki ara\u015ft\u0131rmada listede ad\u0131 yazmayan tam 6 \u015firket, bu y\u0131l listeye ad\u0131n\u0131 yazd\u0131rd\u0131. En be\u011fenilenler aras\u0131nda en fazla y\u00fckseli\u015fi g\u00f6steren Sabanc\u0131 Holding, Migros, \u015ei\u015fecam Borusan Holding ve LC Waikiki oldu. Sanayinin ba\u015far\u0131l\u0131 isimlerinden T\u00fcpra\u015f, Ford Otosan ve Aselsan\u2019\u0131n yan\u0131 s\u0131ra yeni bir ekonominin y\u0131ld\u0131z\u0131 olan Getir, Trendyol ve Amazon da be\u011feni listesinde yerini ald\u0131. \u00d6zellikle bu yeni ekonomi d\u00fczeni i\u00e7erisinde do\u011fan \u015firketler, s\u0131ralamada olduk\u00e7a y\u00fcksek yerlere ad\u0131n\u0131 yazd\u0131rd\u0131. Getir ilk 20 listesine 7\u2019nci, Trendyol 9\u2019uncu s\u0131radan girmeyi ba\u015fard\u0131. Aselsan 16, Amazon 17, T\u00fcpra\u015f 18, Ford Otosan da 20\u2019nci s\u0131raya konumland\u0131r\u0131ld\u0131. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Ara\u015ft\u0131rma nas\u0131l haz\u0131rland\u0131?<\/h2>\n\n\n\n

\u0130\u015f d\u00fcnyas\u0131n\u0131n en be\u011fenilen \u015firketleri ara\u015ft\u0131rmas\u0131 Eyl\u00fcl ve Kas\u0131m 2020 tarihleri aras\u0131nda online anket y\u00f6ntemini kullanarak bu i\u015flemleri ger\u00e7ekle\u015ftirdi. S\u00f6z konusu bu ara\u015ft\u0131rmaya farkl\u0131 sekt\u00f6rlerden 600’\u00fcn \u00fczerinde \u015firketi temsil etmek \u00fczere 1470 y\u00f6netici kat\u0131l\u0131m g\u00f6sterdi. \u00dclkemizin en be\u011fenilen \u015firketleri, t\u00fcm i\u015f d\u00fcnyas\u0131n\u0131n temsilcilerinin d\u00fc\u015f\u00fcnceleri do\u011frultusunda haz\u0131rlan\u0131rken sekt\u00f6r\u00fcn en be\u011fenilen \u015firketleri ise ilgili sekt\u00f6r\u00fcn profesyonellerinin g\u00f6r\u00fc\u015fleri do\u011frultusunda haz\u0131rland\u0131. Ankete kat\u0131l\u0131m g\u00f6steren y\u00f6neticilerden kendi \u015firketini d\u0131\u015f\u0131nda tutarak hem T\u00fcrkiye hem de kendi sekt\u00f6r\u00fc i\u00e7in en be\u011fendi\u011fi \u015firketleri belirtmeleri talep edildi. Kendi \u015firketlerini belirten kat\u0131l\u0131mc\u0131lar de\u011ferlendirilmeye kat\u0131lmad\u0131. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u0130\u015fte T\u00fcrkiye\u2019nin en be\u011fenilen \u015firketleri<\/h3>\n\n\n\n

Ko\u00e7 Holding<\/p>\n\n\n\n

Ar\u00e7elik<\/p>\n\n\n\n

Unilever<\/p>\n\n\n\n

Eczac\u0131ba\u015f\u0131 Toplulu\u011fu<\/p>\n\n\n\n

Turkcell<\/p>\n\n\n\n

T\u00fcrkiye \u0130\u015f Bankas\u0131<\/p>\n\n\n\n

Getir<\/p>\n\n\n\n

P&G\/Coca-Cola<\/p>\n\n\n\n

Trendyol\/Yemeksepeti <\/p>\n\n\n\n

1LC Waikiki<\/p>\n\n\n\n

Garanti BBVA\/THY<\/p>\n\n\n\n

Google\/Borusan Holding<\/p>\n\n\n\n

Sabanc\u0131 Holding\/Vodafone<\/p>\n\n\n\n

\u015ei\u015fecam<\/p>\n\n\n\n

Migros<\/p>\n\n\n\n

Opet\/Aselsan<\/p>\n\n\n\n

Amazon T\u00fcrkiye\/BSH<\/p>\n\n\n\n

Microsoft\/T\u00fcpra\u015f<\/p>\n\n\n\n

Apple T\u00fcrkiye<\/p>\n\n\n\n

Ford Otosan\/Hepsiburada <\/p>\n","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye’nin en \u00e7ok tercih edilen ve be\u011fenilen \u015firketlerinin listesi ortaya \u00e7\u0131kt\u0131. Konu hakk\u0131nda yap\u0131lan ara\u015ft\u0131rma, i\u015f d\u00fcnyas\u0131n\u0131n en \u00e7ok takdir g\u00f6ren ve be\u011fenilen 20 \u015firketi ile kendi sekt\u00f6rlerinin en \u00e7ok be\u011fenilen ilk 3 \u015firketini ortaya \u00e7\u0131kar\u0131yor.  \u0130stanbul Capital Dergisi taraf\u0131ndan 20 y\u0131ld\u0131r ger\u00e7ekle\u015ftirilen “\u0130\u015f D\u00fcnyas\u0131n\u0131n En Be\u011fenilen \u015eirketleri” ara\u015ft\u0131rmas\u0131n\u0131n sonucu ortaya \u00e7\u0131kt\u0131. S\u00f6z konusu bu […]<\/p>\n","protected":false},"author":1,"featured_media":7349,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54,1],"tags":[222,1404,629],"class_list":["post-7348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","category-teknoloji","tag-getir","tag-koc","tag-trendyol"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/7348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=7348"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/7348\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/7349"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=7348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=7348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=7348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}