{"id":49013,"date":"2023-07-13T18:32:00","date_gmt":"2023-07-13T15:32:00","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=49013"},"modified":"2023-07-13T18:30:55","modified_gmt":"2023-07-13T15:30:55","slug":"tumblr-battigini-acikladi","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/tumblr-battigini-acikladi\/","title":{"rendered":"Bir d\u00f6nemin pop\u00fcler sosyal medya platformu Tumblr, batt\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131"},"content":{"rendered":"\n<p>Bir d\u00f6nemin \u00fcnl\u00fc sosyal medya platformu Tumblr, g\u00fcn ge\u00e7tik\u00e7e pop\u00fclerli\u011fini kaybetmeye ba\u015flad\u0131. Tumblr CEO&#8217;su platform hakk\u0131ndaki \u00fcz\u00fcc\u00fc haberi a\u00e7\u0131klad\u0131.<\/p>\n\n\n\n<p>Bir d\u00f6nem Instagram ve Twitter gibi \u00fcnl\u00fc platformlar ile rekabet eden Tumblr, \u00fcnl\u00fc bir sosyal medya platformu olarak \u00f6ne \u00e7\u0131k\u0131yordu. Son d\u00f6nemlerde benzer platformlar\u0131n ortaya \u00e7\u0131kmas\u0131 ve Instagram gibi gibi pop\u00fcler platformlar\u0131n kendini s\u00fcrekli yenilemesi, Tumblr&#8217;\u0131n pop\u00fclerli\u011finin azalmas\u0131na neden oldu. \u015eirket CEO&#8217;su Matt Mullenweg&#8217;in yapt\u0131\u011f\u0131 a\u00e7\u0131klama ile platformun d\u00fc\u015ft\u00fc\u011f\u00fc netle\u015fti. Mullenweg, \u015firketin her y\u0131l 30 milyon dolar kaybetti\u011fini ve yap\u0131lan harcamalar\u0131n da gelirlerin \u00fcst\u00fcne  \u00e7\u0131kt\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"630\" src=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2023\/07\/Shutterstock_2195962039.jpg\" alt=\"Tumblr\" class=\"wp-image-49028\" title=\"\"><\/figure>\n\n\n\n<p>Tumblr, bir zamanlar gen\u00e7ler ve yarat\u0131c\u0131 kullan\u0131c\u0131lar aras\u0131nda y\u00fcksek bir pop\u00fclerli\u011fe sahipti. E\u015fsiz i\u00e7erikler, g\u00f6rsel payla\u015f\u0131mlar ve blog yaz\u0131lar\u0131yla \u00f6n plana \u00e7\u0131kan bu platform, kullan\u0131c\u0131lar\u0131na farkl\u0131 bir deneyim sunuyordu.Fakat son y\u0131llarda bir\u00e7ok yeni sosyal medya platformlar\u0131n\u0131n ortaya \u00e7\u0131kmas\u0131, Tumblr&#8217;\u0131n kullan\u0131c\u0131lar\u0131n\u0131n azalmas\u0131na neden oldu. Instagram gibi sosyal medya platformlar\u0131n\u0131n s\u00fcrekli olarak kendini g\u00fcncelleyerek yeni \u00f6zellikler ve uygulamalar sunmas\u0131, Tumblr&#8217;\u0131n geriye d\u00fc\u015fmesine neden oldu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tumblr&#8217;\u0131n mali durumu gittik\u00e7e k\u00f6t\u00fcle\u015fiyor<\/h2>\n\n\n\n<p>Tumblr CEO&#8217;su Matt Mullenweg&#8217;in  yapt\u0131\u011f\u0131 a\u00e7\u0131klamalar Tumblr&#8217;\u0131n mali durumuyla ilgili endi\u015feleri artt\u0131rd\u0131. \u015eirketin her y\u0131l 30 milyon dolar zarar etti\u011fini a\u00e7\u0131klayan Mullenweg, ayn\u0131 zamanda harcamalar\u0131n da geliri a\u015ft\u0131\u011f\u0131n\u0131 s\u00f6yledi. Bu \u015firketin mali s\u0131k\u0131nt\u0131lar ya\u015fad\u0131\u011f\u0131n\u0131 ve rekabetin bask\u0131s\u0131 alt\u0131nda kald\u0131\u011f\u0131n\u0131 g\u00f6steriyor. <\/p>\n\n\n\n<p>Tumblr&#8217;\u0131n pop\u00fclerli\u011finin azalmas\u0131na bir\u00e7ok fakt\u00f6r\u00fcn etki etti\u011fi d\u00fc\u015f\u00fcn\u00fcl\u00fcyor. Farkl\u0131 sosyal medya platformlar\u0131n\u0131n s\u00fcrekli olarak kendilerini g\u00fcncelleyerek yeni \u00f6zellikler sunmas\u0131, kullan\u0131c\u0131lar\u0131n bu platformlara y\u00f6nlenmesine neden oldu. Ayr\u0131ca, Tumblr&#8217;\u0131n yaln\u0131zca belirli bir hedef kitleye hitap etmesi ve di\u011fer platformlardaki genel kullan\u0131c\u0131 taban\u0131n\u0131 hedeflememesi, pop\u00fclerli\u011finin azalmas\u0131n\u0131 sa\u011flad\u0131. Ek olarak, kullan\u0131c\u0131lar\u0131n g\u00fcvenlik ve gizlilik konular\u0131na daha fazla \u00f6nem vermeye ba\u015flamas\u0131 da Tumblr&#8217;\u0131n geri planda kalmas\u0131na neden oldu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tumblr tekrar y\u00fckseli\u015fe ge\u00e7mesi i\u00e7in platformda g\u00fcncellemeye gitmeli<\/h2>\n\n\n\n<p>Tumblr&#8217;\u0131n bu rekabet ortam\u0131nda yeniden aya\u011fa kalkmas\u0131 ve pop\u00fclerli\u011fini kazanmas\u0131 i\u00e7in yeni stratejiler geli\u015ftirmesi gerekiyor. Platformun kullan\u0131c\u0131 deneyimini geli\u015ftirmesi, i\u00e7erik kalitesini artt\u0131rmas\u0131 ve di\u011fer pop\u00fcler sosyal medya platformlar\u0131 aras\u0131ndan \u00f6n plana \u00e7\u0131kmas\u0131 i\u00e7in ad\u0131mlar atmas\u0131, Tumblr&#8217;\u0131n tekrar y\u00fckseli\u015fe ge\u00e7mesini sa\u011flayabilir. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir d\u00f6nemin \u00fcnl\u00fc sosyal medya platformu Tumblr, g\u00fcn ge\u00e7tik\u00e7e pop\u00fclerli\u011fini kaybetmeye ba\u015flad\u0131. Tumblr CEO&#8217;su platform hakk\u0131ndaki \u00fcz\u00fcc\u00fc haberi a\u00e7\u0131klad\u0131. Bir d\u00f6nem Instagram ve Twitter gibi \u00fcnl\u00fc platformlar ile rekabet eden Tumblr, \u00fcnl\u00fc bir sosyal medya platformu olarak \u00f6ne \u00e7\u0131k\u0131yordu. Son d\u00f6nemlerde benzer platformlar\u0131n ortaya \u00e7\u0131kmas\u0131 ve Instagram gibi gibi pop\u00fcler platformlar\u0131n kendini s\u00fcrekli yenilemesi, Tumblr&#8217;\u0131n [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":49027,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[129],"class_list":["post-49013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-tumblr"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/49013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=49013"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/49013\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/49027"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=49013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=49013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=49013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}