{"id":44207,"date":"2023-03-21T11:56:17","date_gmt":"2023-03-21T08:56:17","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=44207"},"modified":"2023-03-21T11:56:19","modified_gmt":"2023-03-21T08:56:19","slug":"reliz-global-calisma-merkezini-turkiyeye-tasidi","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/reliz-global-calisma-merkezini-turkiyeye-tasidi\/","title":{"rendered":"Dijital reklam piyasas\u0131ndan Reliz, global \u00e7al\u0131\u015fma merkezini T\u00fcrkiye\u2019ye ta\u015f\u0131d\u0131"},"content":{"rendered":"\n<p>Mobil uygulamalar\u0131n bir par\u00e7as\u0131 olan tan\u0131t\u0131m alanlar\u0131 ile b\u00fcy\u00fck aplikasyonlar\u0131n indirilme ivmesini kitlesel \u00f6l\u00e7ekte art\u0131rma hizmeti sunan Reliz, global \u00e7al\u0131\u015fma merkezi olarak \u0130stanbul\u2019a yerle\u015fiyor.<\/p>\n\n\n\n<p>Uygulama i\u00e7i envanterler arac\u0131l\u0131\u011f\u0131 ile m\u00fc\u015fterilerinin mobil aplikasyonlar\u0131n\u0131n geli\u015fimi konusunda hizmet sunan dijital reklam firmas\u0131 Reliz, k\u00fcresel operasyon merkezini T\u00fcrkiye&#8217;ye ta\u015f\u0131yor.<\/p>\n\n\n\n<p>Meta, Google, Twitter, Tik Tok, Snapchat gibi reklam mecralar\u0131n\u0131n sertifikal\u0131 partneri olan ve ayn\u0131 zamanda \u0130stanbul\u2019da iki ofisi ve 70\u2019ten fazla \u00e7al\u0131\u015fan\u0131 bulunan b\u00fcy\u00fck firma, 2023 y\u0131l\u0131nda \u0130stanbul\u2019da hem \u00e7al\u0131\u015fmalar\u0131n\u0131 hem de istihdam\u0131n\u0131 art\u0131rmay\u0131 hedefliyor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2023\/03\/TURAN-2_1600x900.jpg\" alt=\"T\u00fcrk Devletleri \u0130\u00e7in Yeni Finansal Teknoloji Uygulamas\u0131 Turan, 20 Milyon TL Yat\u0131r\u0131m Ald\u0131\" class=\"wp-image-43580\" title=\"\" srcset=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2023\/03\/TURAN-2_1600x900.jpg 1600w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2023\/03\/TURAN-2_1600x900-300x169.jpg 300w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2023\/03\/TURAN-2_1600x900-768x432.jpg 768w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2023\/03\/TURAN-2_1600x900-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><figcaption class=\"wp-element-caption\">Kireev, \u201cT\u00fcrkiye\u2019nin ileri gelen bankalar\u0131yla s\u00f6zle\u015fme imzalad\u0131k. Pek \u00e7ok finansal teknoloji ve e-ticaret payda\u015f\u0131 ile de g\u00f6r\u00fc\u015fme a\u015famas\u0131nday\u0131z\u201d&nbsp;<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Reliz, \u0130stanbul&#8217;a ta\u015f\u0131n\u0131yor<\/h2>\n\n\n\n<p>Reliz kurucular\u0131ndan olan Peter Kireev, daha \u015fimdiden yerel pazardaki pek \u00e7ok banka ve Fintech firmas\u0131 ile ortakl\u0131k kurduklar\u0131n\u0131 bildirerek bununla beraber baz\u0131 e-ticaret ve finans uygulamalar\u0131yla da i\u015f birli\u011fi g\u00f6r\u00fc\u015fmelerinin devam etti\u011fini bildirdi.<\/p>\n\n\n\n<p>T\u00fcrkiye mobil pazarlama pazar\u0131nda hem pek \u00e7ok f\u0131rsat yer ald\u0131\u011f\u0131n\u0131 hem de inovatif teknolojilere sahip yenilik\u00e7i \u015firketlerin avantajl\u0131 oldu\u011funu dile getiren Reliz, T\u00fcrkiye ile ilgili orta ve uzun \u00f6l\u00e7ekli b\u00fcy\u00fcme planlar\u0131n\u0131n oldu\u011funu aktard\u0131.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Kireev, \u201cGlobal yay\u0131lma stratejimiz do\u011frultusunda T\u00fcrkiye pazar\u0131nda b\u00fcy\u00fck potansiyel oldu\u011funu tespit ettik. Yeni m\u00fc\u015fterilerimize hizmet verirken temel itici g\u00fcc\u00fcm\u00fcz teknolojimiz. \u00c7al\u0131\u015ft\u0131\u011f\u0131m\u0131z markalar, bizim \u00fcr\u00fcnlerimizle teknolojik d\u00f6n\u00fc\u015f\u00fcm\u00fcn t\u00fcm yararlar\u0131n\u0131 elde etmeye ba\u015flad\u0131klar\u0131 bir yola giriyorlar.\u00a0<\/p>\n\n\n\n<p>Bizim reklam platformumuzu g\u00fc\u00e7l\u00fc k\u0131lan yapay zeka ile \u00f6\u011frenme metotlar\u0131. Bunun yan\u0131nda ekibimizdeki uzmanlar\u0131n titiz yakla\u015f\u0131m\u0131, en b\u00fcy\u00fck markalar\u0131n dijital alanda yeni m\u00fc\u015fterilere ula\u015fma konusundaki performanslar\u0131n\u0131 t\u0131rmand\u0131rmaya yar\u0131yor.\u201d ifadelerine yer verdi. <\/p>\n<\/blockquote>\n\n\n\n<p>Peter Kireev, T\u00fcrkiye\u2019deki reklam end\u00fcstrisinin sayg\u0131n derneklerinden \u0130nteraktif Reklamc\u0131l\u0131k Derne\u011fi (IAB) \u00fcyesi olduklar\u0131n\u0131 payla\u015farak, T\u00fcrk reklam pazar\u0131nda inovatif reklam y\u00f6ntemleriyle \u00f6ne \u00e7\u0131kacaklar\u0131n\u0131 d\u00fc\u015f\u00fcnd\u00fcklerini payla\u015ft\u0131.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cNitelikli partner ihtiyac\u0131 bulunuyor\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Reliz T\u00fcrkiye Direkt\u00f6r\u00fc Ozan Tekin, b\u00fcy\u00fck markalar i\u00e7in aplikasyon indirilme say\u0131s\u0131n\u0131n b\u00fcy\u00fck \u00f6nem kaydetti\u011fini ve g\u00fcn\u00fcm\u00fczde T\u00fcrkiye\u2019deki \u015firketlerin de bu fark\u0131ndal\u0131\u011fa ula\u015ft\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n\n\n\n<p>\u015eirketlerin aplikasyonlar\u0131n\u0131n indirilme ivmesini art\u0131rmas\u0131 i\u00e7in nitelikli partnerlere ihtiyac\u0131 oldu\u011fu ifade eden Ozan Tekin:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cMeta, Google, Twitter, TikTok, Snapchat gibi daha geleneksel reklam a\u011flar\u0131n\u0131n sertifikal\u0131 i\u015f orta\u011f\u0131y\u0131z. Ancak b\u00fcy\u00fck markalar bu kanallarda \u00e7o\u011funlukla kendi i\u00e7 ekipleriyle reklam yap\u0131yor. Bizim Adnetwork\u2019lerimiz ise App i\u00e7i envanteri kaps\u0131yor. B\u00f6yle 30\u2019dan fazla b\u00fcy\u00fck platform ile \u00e7al\u0131\u015f\u0131yoruz. M\u00fc\u015fterilerimizin kullan\u0131c\u0131 kazanma kanallar\u0131n\u0131 \u00e7e\u015fitlendiriyoruz ve daha geni\u015f bir kitleye seslenebilmelerini sa\u011fl\u0131yoruz.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>2023 y\u0131l\u0131ndan bu yana yaln\u0131zca mobil pazarlama ajans\u0131 olmaktan \u00f6teye ge\u00e7erek global dijital partnere d\u00f6n\u00fc\u015ft\u00fcklerini aktaran Ozan Tekin, 6 \u00fclkede bulunan ofislerinin art\u0131k T\u00fcrkiye merkezinden y\u00f6netilece\u011fini aktard\u0131.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Tekin, \u201cReliz, m\u00fc\u015fterilerinin dijital alandaki geli\u015fimine e\u015flik eden ve teknolojisiyle onlar i\u00e7in etkili pazarlama stratejileri geli\u015ftiren bir global dijital partnerdir.<\/p>\n\n\n\n<p>Kurumsal d\u00f6n\u00fc\u015f\u00fcm kapsam\u0131nda yeni \u00fcr\u00fcnlerimiz de olacak: G\u00f6rsel tasar\u0131m departman\u0131, \u2018profesyonel hizmetler\u2019 dedi\u011fimiz bu konuda deneyimi olmayan firmalar\u0131n mobil pazarlama d\u00fcnyas\u0131na girmesini sa\u011flayacak kapsamda bir dan\u0131\u015fmanl\u0131k hizmeti, META ve Google hesaplar\u0131n\u0131n y\u00f6netimi ile b\u00fcy\u00fck b\u00fct\u00e7eli firmalara belirli bir miktar para iadesini de i\u00e7eren geni\u015f bir hizmet sunaca\u011f\u0131z.\u201d  <\/p>\n<\/blockquote>\n\n\n\n<p>Tekin, Reliz olarak teknolojileriyle ve operasyonlar\u0131nda talep taraf\u0131 platformu (Demand Side Platform \u2013 DSP) kurarak \u00f6ne \u00e7\u0131kt\u0131klar\u0131n\u0131 belirtti.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"960\" src=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2022\/03\/instragram.jpg\" alt=\"Instagram Pazarlama\" class=\"wp-image-19747\" title=\"\" srcset=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2022\/03\/instragram.jpg 1600w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2022\/03\/instragram-300x180.jpg 300w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2022\/03\/instragram-100x60.jpg 100w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2022\/03\/instragram-768x461.jpg 768w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2022\/03\/instragram-1536x922.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><figcaption class=\"wp-element-caption\">Dijital reklam piyasas\u0131n\u0131n \u00f6nde gelen firmas\u0131 Reliz, Global \u00e7al\u0131\u015fma merkezini T\u00fcrliye ye ta\u015f\u0131d\u0131.<\/figcaption><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>T\u00fcrkiye\u2019de mobil pazarlama alan\u0131nda \u00f6nemli f\u0131rsatlar oldu\u011funu belirten Tekin, \u201cT\u00fcrk ekibimizi geli\u015ftiriyor ve g\u00fc\u00e7lendiriyoruz. Sahip oldu\u011fumuz t\u00fcm teknoloji ve insan kayna\u011f\u0131yla \u015funu rahatl\u0131kla s\u00f6yleyebiliriz; mobil pazarlamada stat\u00fckoya meydan okuyoruz.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Reliz T\u00fcrkiye Direkt\u00f6r\u00fc Ozan Tekin, \u0130stanbul Teknik \u00dcniversitesi (\u0130T\u00dc) Elektrik M\u00fchendisli\u011fi b\u00f6l\u00fcm\u00fcnden mezundur ve 15 y\u0131ll\u0131k uluslaras\u0131 teknoloji \u015firketlerinde i\u015f tecr\u00fcbesi ile Reliz\u2019in global geli\u015fiminde \u00f6nc\u00fc rol \u00fcstlenece\u011fi \u00f6ng\u00f6r\u00fcl\u00fcyor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobil uygulamalar\u0131n bir par\u00e7as\u0131 olan tan\u0131t\u0131m alanlar\u0131 ile b\u00fcy\u00fck aplikasyonlar\u0131n indirilme ivmesini kitlesel \u00f6l\u00e7ekte art\u0131rma hizmeti sunan Reliz, global \u00e7al\u0131\u015fma merkezi olarak \u0130stanbul\u2019a yerle\u015fiyor. Uygulama i\u00e7i envanterler arac\u0131l\u0131\u011f\u0131 ile m\u00fc\u015fterilerinin mobil aplikasyonlar\u0131n\u0131n geli\u015fimi konusunda hizmet sunan dijital reklam firmas\u0131 Reliz, k\u00fcresel operasyon merkezini T\u00fcrkiye&#8217;ye ta\u015f\u0131yor. Meta, Google, Twitter, Tik Tok, Snapchat gibi reklam mecralar\u0131n\u0131n sertifikal\u0131 [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":44254,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[8224],"class_list":["post-44207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-girisimcilik","tag-reliz"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/44207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=44207"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/44207\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/44254"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=44207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=44207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=44207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}