{"id":3766,"date":"2021-10-18T18:00:00","date_gmt":"2021-10-18T15:00:00","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=3766"},"modified":"2021-10-18T17:53:09","modified_gmt":"2021-10-18T14:53:09","slug":"turkiye-mobil-kullanimda-avrupa-birincisi-oldu","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/turkiye-mobil-kullanimda-avrupa-birincisi-oldu\/","title":{"rendered":"T\u00fcrkiye mobil kullan\u0131mda Avrupa birincisi oldu"},"content":{"rendered":"\n<p>T\u00fcrkiye&#8217;de internet abone say\u0131s\u0131 ge\u00e7ti\u011fimiz y\u0131la oranla bu y\u0131l y\u00fczde 9,3 art\u0131\u015f g\u00f6stererek 85,7 milyona \u00e7\u0131kt\u0131. Cep telefon kullanarak internet kullananlar\u0131n say\u0131s\u0131 ise&nbsp;68,3 milyon rakama ula\u015ft\u0131. T\u00fcrkiye, ayl\u0131k ortalama 577 dakikal\u0131k mobil kullan\u0131m s\u00fcresi ile&nbsp;Avrupa \u00fclkeleri aras\u0131nda ilk s\u0131rada yer ald\u0131.<\/p>\n\n\n\n<p>Bilgi Teknolojileri ve \u0130leti\u015fim Kurumu (BTK) taraf\u0131ndan haz\u0131rlanan&nbsp;T\u00fcrkiye Elektronik Haberle\u015fme Sekt\u00f6r\u00fc \u00dc\u00e7 Ayl\u0131k Pazar Verileri Raporu\u2019ndan elde edilen bilgilere g\u00f6re, 2021 y\u0131l\u0131 ikinci \u00e7eyre\u011finde toplam internet abonesi bir \u00f6nceki \u00e7eyre\u011fe g\u00f6re yakla\u015f\u0131k y\u00fczde 2,1 oran\u0131nda art\u0131\u015f g\u00f6sterdi. 2008 y\u0131l\u0131nda 6 milyon olan geni\u015fbant internet abone say\u0131s\u0131 2021 y\u0131l\u0131 ikinci \u00e7eyre\u011finde 85,7 milyona \u00e7\u0131kt\u0131. \u0130nternet kullanan ki\u015filerin say\u0131s\u0131 bir \u00f6nceki y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re&nbsp;y\u00fczde 9,3 artt\u0131. 2021\u2019in ikinci \u00fc\u00e7 ayl\u0131k d\u00f6neminde mobil bilgisayardan ve cepten internet abone say\u0131s\u0131 ise bir \u00f6nceki \u00e7eyrek d\u00f6neme&nbsp;g\u00f6re y\u00fczde 2,2 art\u0131\u015f g\u00f6stererek 68,3 milyon rakam\u0131na ula\u015ft\u0131.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/9-7.jpg\" alt=\"\" class=\"wp-image-3768\" title=\"\" srcset=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/9-7.jpg 1200w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/9-7-270x180.jpg 270w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/9-7-768x512.jpg 768w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/9-7-390x260.jpg 390w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/9-7-285x190.jpg 285w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Mobil internet kullan\u0131m\u0131nda y\u00fczde 9,8 art\u0131\u015f var<\/h2>\n\n\n\n<p>2009 y\u0131l\u0131 Temmuz ay\u0131nda kullan\u0131lmaya ba\u015flanan mobil geni\u015fbant hizmetlerinde toplam olarak mobil internet kullan\u0131m miktar\u0131, bu y\u0131l\u0131n ilk \u00e7eyre\u011fine g\u00f6re y\u00fczde 9,8 oran\u0131nda art\u0131\u015f g\u00f6stererek 2 milyon&nbsp;109 bin 343 terabayt oldu. Mobil pazarlaman\u0131n g\u00fcn\u00fcm\u00fczdeki t\u00fcketim y\u00f6nlerine dikkat edildi\u011finde dijital pazarlaman\u0131n en g\u00fc\u00e7l\u00fc alanlar\u0131ndan biri oldu\u011funa de\u011finen&nbsp;dijital performans ajans\u0131 EG Bili\u015fim Teknolojileri CEO\u2019su G\u00f6khan B\u00fclb\u00fcl, &#8220;\u00dcr\u00fcne veya hizmete eri\u015fim i\u00e7in t\u00fcketicilerin eli art\u0131k ilk olarak mobil cihazlara uzan\u0131yor. \u00dclkemizde yakla\u015f\u0131k 10 saat olan mobil kullan\u0131m s\u00fcresini dikkate alan \u015firketlerin yo\u011fun rekabette \u00f6nce ge\u00e7mek i\u00e7in dijital pazarlamada mobile y\u00f6neldiklerini g\u00f6zlemliyoruz. Dijital reklamlar\u0131n mobil uyumlulu\u011fu \u00fcr\u00fcn\u00fcn veya hizmetin t\u00fcketici zihninde yer edinebilmesi i\u00e7in ba\u015fl\u0131ca kriterlerden.&#8221;&nbsp;a\u00e7\u0131klamas\u0131nda bulundu.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/10-7.jpg\" alt=\"\" class=\"wp-image-3769\" title=\"\" srcset=\"https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/10-7.jpg 1200w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/10-7-270x180.jpg 270w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/10-7-768x512.jpg 768w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/10-7-390x260.jpg 390w, https:\/\/www.indir.com\/haber\/wp-content\/uploads\/2021\/10\/10-7-285x190.jpg 285w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">T\u00fcrkiye, 557 dakikal\u0131k mobil kullan\u0131m miktar\u0131 ile Avrupa lideri<\/h3>\n\n\n\n<p>Konuyla ilgili olarak elde edilen raporlara g\u00f6re,&nbsp;T\u00fcrkiye 577 dakikal\u0131k ortalama ayl\u0131k mobil kullan\u0131m s\u00fcresi ile Avrupa \u00fclkeleri aras\u0131nda ilk s\u0131raya ad\u0131n\u0131 yazd\u0131rd\u0131. Avrupa \u00fclkeleri i\u00e7inde en y\u00fcksek mobil kullan\u0131m oran\u0131na sahip \u00fclkeler \u015fu \u015fekilde belirlendi;&nbsp;Finlandiya, Portekiz, Danimarka, Avusturya ve \u0130sve\u00e7. \u0130nceleme yap\u0131lan \u00fclkelerin ortalama olarak mobil kullan\u0131m oran\u0131 yakla\u015f\u0131k olarak&nbsp;y\u00fczde 128,2 olurken T\u00fcrkiye\u2019deki mobil yayg\u0131nl\u0131k oran\u0131 y\u00fczde 101,2 seviyesindedir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye&#8217;de internet abone say\u0131s\u0131 ge\u00e7ti\u011fimiz y\u0131la oranla bu y\u0131l y\u00fczde 9,3 art\u0131\u015f g\u00f6stererek 85,7 milyona \u00e7\u0131kt\u0131. Cep telefon kullanarak internet kullananlar\u0131n say\u0131s\u0131 ise&nbsp;68,3 milyon rakama ula\u015ft\u0131. T\u00fcrkiye, ayl\u0131k ortalama 577 dakikal\u0131k mobil kullan\u0131m s\u00fcresi ile&nbsp;Avrupa \u00fclkeleri aras\u0131nda ilk s\u0131rada yer ald\u0131. Bilgi Teknolojileri ve \u0130leti\u015fim Kurumu (BTK) taraf\u0131ndan haz\u0131rlanan&nbsp;T\u00fcrkiye Elektronik Haberle\u015fme Sekt\u00f6r\u00fc \u00dc\u00e7 Ayl\u0131k Pazar [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":3770,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/3766","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=3766"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/3766\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/3770"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=3766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=3766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=3766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}