{"id":27782,"date":"2022-07-08T19:00:00","date_gmt":"2022-07-08T16:00:00","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=27782"},"modified":"2022-07-08T14:45:57","modified_gmt":"2022-07-08T11:45:57","slug":"haziran-ayinda-grpde-disney-plus-surprizi","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/haziran-ayinda-grpde-disney-plus-surprizi\/","title":{"rendered":"Haziran ay\u0131nda GRP’de Disney Plus s\u00fcrprizi"},"content":{"rendered":"\n

2022’nin ilk yar\u0131s\u0131n\u0131 geride b\u0131rakt\u0131k. Dev platform yol boyunca \u00e7e\u015fitli reklamlara imza atarken,
daha geni\u015f bir kitleye ula\u015fma ve sat\u0131\u015flar\u0131 art\u0131rman\u0131n pe\u015findeydi. Biz de Gemius taraf\u0131ndan sa\u011flanan bilgileri sizlerle payla\u015ft\u0131k. \u0130\u015fte Haziran ay\u0131n\u0131n \u015fampiyonlar\u0131:<\/p>\n\n\n\n

Yemeksepeti\u2019nin yeni aray\u00fcz\u00fc ka\u00e7 milyon ziyaret\u00e7i ald\u0131?<\/a><\/a><\/p>\n\n\n\n

T\u00fcrk e-ticaret devi Trendyol, Haziran ay\u0131nda GRP \u015fampiyonu oldu<\/h2>\n\n\n\n

Reklam \u00e7al\u0131\u015fmalar\u0131na her ay oldu\u011fu gibi h\u0131z kesmeyen \u015firket, \u00f6zel kampanyalar\u0131n\u0131 duyurmaya devam ederek dijital pazarlama forvetlerinin ilk tercihi Gemius Adreal’e g\u00f6re 2730 GRP’ye ula\u015ft\u0131.
June’un fantastik \u00fcnvan\u0131 \u015f\u00fcphesiz The Walt Disney Company’nin ak\u0131\u015f platformu Disney
Plus’t\u0131. Bir s\u00fcredir yurt d\u0131\u015f\u0131nda faaliyet g\u00f6steren ve T\u00fcrkiye’ye gelmenin hasretini \u00e7eken Disney Plus
‘\u00fcn lansman\u0131 14 Haziran’da ba\u015flad\u0131. A\u00e7\u0131l\u0131\u015f reklam \u00e7al\u0131\u015fmalar\u0131n\u0131 h\u0131zland\u0131ran \u015firket, yay\u0131n platformlar\u0131 i\u00e7in rekabeti art\u0131rmaya ba\u015flad\u0131. <\/p>\n\n\n\n

Disney Plus k\u0131sa s\u00fcrede sese ula\u015fmay\u0131 ba\u015fard\u0131 ve 2446 GRP ile a\u00e7\u0131ld\u0131<\/p>\n\n\n\n

Disney Plus’tan sonra 2424 GRP ile YemekSepeti, 904 GRP ile Algida ve 885 GRP ile Kwai, ak\u0131lda kal\u0131c\u0131 bir isim. \u00d6zellikle 4.444 YouTuber’a bakt\u0131\u011f\u0131m\u0131zda Trendyol 2.988 GRP ile ilk s\u0131rada yer al\u0131yor. Disney Plus, Trendyol’a \u00e7ok yak\u0131n bir performansla 2565 GRP’ye ula\u015fmay\u0131 ba\u015fard\u0131. YouTube’un rakibinden biri olan Facebook’un 581 GRP ile listelenmesi dikkatlerden ka\u00e7mad\u0131. Kwai, 562 GRP ile Facebook’un arkas\u0131ndan gelirken, Trendyol’un pop\u00fcler servislerinden Trendyol Yemek, 488 GRP ile s\u0131ralamaya girmeyi ba\u015fard\u0131.<\/p>\n\n\n\n

Instagram \u015eampiyonu Disney Plus se\u00e7ildi<\/h2>\n\n\n\n

Platformu daha da ciddiye alan firma 850 GRP’ye ula\u015f\u0131rken Trendyol bu kez Disney Plus’\u0131n gerisinde kalarak 705 GRP’ye ula\u015ft\u0131. Di\u011fer dikkat \u00e7eken markalar ise Algida (350. GRP), Getir (279) ve YemekSepti (276 GRP). Facebook’un ‘\u00fc kapsam\u0131nda Disney Plus birincili\u011fi kaybetmedi ve
Haziran’da a\u00e7\u0131ld\u0131ktan sonra kimli\u011fini olu\u015fturmay\u0131 ba\u015fard\u0131. Disney Plus 358 GRP, Trendyol’u 339 GRP, Kwai 266 GRP, Hepsiburada 193.444 GRP ve Yemeksepeti 188 GRP ile piyasaya \u00e7\u0131kt\u0131.<\/p>\n\n\n\n

Video Kreatiflerine G\u00f6re Haziran \u015eampiyonu<\/h2>\n\n\n\n

Gemius, Haziran ay\u0131nda GRP tabanl\u0131 rakiplerinden daha iyi performans g\u00f6steren markay\u0131 da a\u00e7\u0131klad\u0131. Gemius Adrealin’e g\u00f6re Trendyol, \u00fc\u00e7 b\u00fcy\u00fck sosyal medya platformunda \u00f6ne \u00e7\u0131kan bir isim: YouTube,
Facebook ve Instagram ve 146 GRP. \u00d6zellikle Instagram’a bakt\u0131\u011f\u0131m\u0131zda a\u011f\u0131rl\u0131\u011f\u0131n\u0131 \u00f6ne \u00e7\u0131karan Disney Plus oldu. Platform, video reklam \u00f6\u011fesinde 42 GRP elde ederek rakiplerini geride b\u0131rakt\u0131. <\/p>\n\n\n\n

YouTube’da video reklamlarda ile Trendyol 146 GRP ile dikkat \u00e7eken marka olurken, Disney Plus Facebook’ta 44 GRP ile \u00f6ne \u00e7\u0131kan marka oldu. GRP anketine daha yak\u0131ndan bak\u0131ld\u0131\u011f\u0131nda, Disney Plus’\u0131n T\u00fcrkiye pazar\u0131na girme yolunda yo\u011fun bir \u015fekilde YouTube, Facebook ve Instagram \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 ve ba\u015fta Facebook ve Instagram olmak \u00fczere rakibini geride b\u0131rakt\u0131\u011f\u0131 g\u00f6r\u00fcl\u00fcyor.<\/p>\n","protected":false},"excerpt":{"rendered":"

2022’nin ilk yar\u0131s\u0131n\u0131 geride b\u0131rakt\u0131k. Dev platform yol boyunca \u00e7e\u015fitli reklamlara imza atarken,daha geni\u015f bir kitleye ula\u015fma ve sat\u0131\u015flar\u0131 art\u0131rman\u0131n pe\u015findeydi. Biz de Gemius taraf\u0131ndan sa\u011flanan bilgileri sizlerle payla\u015ft\u0131k. \u0130\u015fte Haziran ay\u0131n\u0131n \u015fampiyonlar\u0131: Yemeksepeti\u2019nin yeni aray\u00fcz\u00fc ka\u00e7 milyon ziyaret\u00e7i ald\u0131? T\u00fcrk e-ticaret devi Trendyol, Haziran ay\u0131nda GRP \u015fampiyonu oldu Reklam \u00e7al\u0131\u015fmalar\u0131na her ay oldu\u011fu gibi […]<\/p>\n","protected":false},"author":10,"featured_media":27783,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2319,5584,5583,5582],"class_list":["post-27782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-disney-plus","tag-gemius","tag-grp","tag-haziran-ayinda-grpde-disney-plus-surprizi"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/27782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=27782"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/27782\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/27783"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=27782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=27782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=27782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}