{"id":2439,"date":"2021-10-07T17:30:00","date_gmt":"2021-10-07T14:30:00","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=2439"},"modified":"2021-10-07T16:55:30","modified_gmt":"2021-10-07T13:55:30","slug":"twitter-mopub-mobil-reklam-agini-applovine-1-05-milyar-dolara-satiyor","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/twitter-mopub-mobil-reklam-agini-applovine-1-05-milyar-dolara-satiyor\/","title":{"rendered":"Twitter MoPub mobil reklam a\u011f\u0131n\u0131 AppLovin&#8217;e 1.05 milyar dolara sat\u0131yor"},"content":{"rendered":"\n<p id=\"sonuc_metin\">Twitter \u00c7ar\u015famba g\u00fcn\u00fc MoPub mobil reklam a\u011f\u0131n\u0131n bir oyun geli\u015ftiricisi ve reklam teknolojisi \u015firketi olan AppLovin&#8217;e 1,05 milyar dolar nakit kar\u015f\u0131l\u0131\u011f\u0131nda sat\u0131ld\u0131\u011f\u0131n\u0131 duyurdu. Twitter, sahip oldu\u011fu ve i\u015fletti\u011fi gelir \u00fcr\u00fcnlerinin geli\u015fimini ve b\u00fcy\u00fcmesini h\u0131zland\u0131rmak i\u00e7in MoPub&#8217;a satt\u0131\u011f\u0131n\u0131 s\u00f6yledi. <\/p>\n\n\n\n<p id=\"sonuc_metin\">\u015eirket, sat\u0131\u015f\u0131n Twitter&#8217;\u0131n 2023&#8217;\u00fcn sonuna kadar 7,5 milyar dolarl\u0131k gelire ula\u015fma hedefiyle uyumlu oldu\u011funu s\u00f6yledi. AppLovin hisseleri \u00c7ar\u015famba g\u00fcn\u00fc geni\u015fletilmi\u015f i\u015flemlerde %8&#8217;den fazla artt\u0131. Twitter hisseleri %2&#8217;den fazla y\u00fckseldi. Twitter CEO&#8217;su Jack Dorsey yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, &#8220;Bu i\u015flem, oda\u011f\u0131m\u0131z\u0131 art\u0131r\u0131yor ve gelir \u00fcr\u00fcn yol haritam\u0131za olan g\u00fcvenimizi g\u00f6stererek, Twitter&#8217;\u0131 uzun vadeli b\u00fcy\u00fcme i\u00e7in konumland\u0131ran ve kamuya a\u00e7\u0131k sohbete en iyi \u015fekilde hizmet eden temel \u00fcr\u00fcnlere yat\u0131r\u0131m yapma yetene\u011fimizi h\u0131zland\u0131r\u0131yor&#8221; dedi.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.indir.com\/haberler\/twitter-kendi-hesabindan-nft-cekilisi-yapiyor\">Twitter kendi hesab\u0131ndan NFT \u00e7ekili\u015fi yap\u0131yor<\/a><\/p>\n\n\n\n<p id=\"sonuc_metin\">\u015eirket \u00c7ar\u015famba g\u00fcn\u00fc yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, MoPub&#8217;\u0131n 2020&#8217;de Twitter i\u00e7in 188 milyon dolar gelir elde etti\u011fini s\u00f6yledi. Bu, \u015firketin 2020 reklam gelirinin yakla\u015f\u0131k %5,9&#8217;unu ve y\u0131l i\u00e7in toplam sat\u0131\u015flar\u0131n\u0131n %5&#8217;inden biraz fazlas\u0131n\u0131 temsil ediyor. <\/p>\n\n\n\n<p id=\"sonuc_metin\">Twitter, 26 Ekim&#8217;de \u00fc\u00e7\u00fcnc\u00fc \u00e7eyrek kazan\u00e7lar\u0131n\u0131 bildirdi\u011finde anla\u015fman\u0131n tahmini finansal etkisi hakk\u0131nda ek ayr\u0131nt\u0131lar sa\u011flayaca\u011f\u0131n\u0131 s\u00f6yledi. MoPub&#8217;\u0131n sat\u0131\u015f\u0131, Apple&#8217;\u0131n Nisan ay\u0131nda mobil i\u015fletim sisteminin bir s\u00fcr\u00fcm\u00fc olan iOS 14.5&#8217;i piyasaya s\u00fcrmesinden sonra geldi. reklamverenlerin iPhone ve iPad&#8217;lerinde kullan\u0131c\u0131 etkinli\u011fini izlemesi daha zor.<\/p>\n\n\n\n<p id=\"sonuc_metin\">AppLovin&#8217;in \u00c7ar\u015famba g\u00fcnk\u00fc bas\u0131n a\u00e7\u0131klamas\u0131na g\u00f6re MoPub a\u011f\u0131 45.000 mobil uygulama taraf\u0131ndan kullan\u0131l\u0131yor ve 1,5 milyar adreslenebilir kullan\u0131c\u0131ya ula\u015f\u0131yor. Anla\u015fman\u0131n \u00f6n\u00fcm\u00fczdeki y\u0131l kapanmas\u0131 bekleniyor. <\/p>\n\n\n\n<p id=\"sonuc_metin\">AppLovin CEO&#8217;su Adam Foroughi yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, &#8220;AppLovin platformunu b\u00fcy\u00fctme ve bu stratejik i\u015flem arac\u0131l\u0131\u011f\u0131yla yay\u0131nc\u0131lardan para kazanma ara\u00e7lar\u0131m\u0131z\u0131 daha da geli\u015ftirme f\u0131rsat\u0131ndan heyecan duyuyoruz. &#8220;MoPub ekibini memnuniyetle kar\u015f\u0131l\u0131yoruz ve birlikte MoPub&#8217;un en iyilerini AppLovin yaz\u0131l\u0131m platformunda birle\u015ftirmek i\u00e7in \u00f6zenle \u00e7al\u0131\u015faca\u011f\u0131z.&#8221; dedi. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"> AppLovin nas\u0131l bir kurulu\u015f?<\/h2>\n\n\n\n<p id=\"sonuc_metin\">AppLovin&#8217;in i\u015fi, paralar\u0131n\u0131n \u00e7o\u011funu sanal \u00f6\u011felerin sat\u0131\u015f\u0131ndan kazanan oyunlar ve di\u011fer oyun geli\u015ftiricilerin uygulama tan\u0131t\u0131m\u0131 i\u00e7in kulland\u0131\u011f\u0131 pazarlama ara\u00e7lar\u0131 aras\u0131nda b\u00f6l\u00fcnm\u00fc\u015ft\u00fcr. 2011 y\u0131l\u0131nda kurulan AppLovin, ba\u015flang\u0131\u00e7ta mobil uygulamalar\u0131n ke\u015ffedilmesine ve gelir elde etmesine yard\u0131mc\u0131 olmaya odaklanm\u0131\u015ft\u0131. 2018&#8217;de \u015firket, b\u00fcy\u00fck \u00f6l\u00e7\u00fcde sat\u0131n almalar yoluyla i\u015fini oyun geli\u015ftirmeye geni\u015fletmek i\u00e7in KKR&#8217;den 2 milyar dolar toplad\u0131. AppLovin, \u00c7ar\u015famba g\u00fcnk\u00fc kapan\u0131\u015f itibariyle 29 milyar dolara yak\u0131n bir piyasa de\u011ferine sahip. Twitter, MoPub&#8217;\u0131, \u015firketin halka a\u00e7\u0131k pazara girmesinden hemen \u00f6nce Eyl\u00fcl 2013&#8217;te yakla\u015f\u0131k 350 milyon dolarl\u0131k hisse senedi kar\u015f\u0131l\u0131\u011f\u0131nda sat\u0131n ald\u0131. Sat\u0131n alma, Twitter&#8217;\u0131n mobil reklamlardan gelir elde etme yetene\u011fini desteklemeyi ama\u00e7l\u0131yordu. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter MoPub mobil reklam a\u011f\u0131n\u0131 AppLovin&#8217;e 1.05 milyar dolara sat\u0131yor<\/p>\n","protected":false},"author":10,"featured_media":2440,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53,1],"tags":[355,354,352,353],"class_list":["post-2439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-girisimcilik","category-teknoloji","tag-applovin","tag-mopub","tag-twitter-mopub-mobil-reklam-agini-applovine-1-05-milyar-dolara-satiyor","tag-twittwe"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/2439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=2439"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/2439\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/2440"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=2439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=2439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=2439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}