{"id":15328,"date":"2022-02-04T20:30:00","date_gmt":"2022-02-04T17:30:00","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=15328"},"modified":"2022-02-04T16:50:54","modified_gmt":"2022-02-04T13:50:54","slug":"spotify-premium-abonesi-170-milyonu-gecti","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/spotify-premium-abonesi-170-milyonu-gecti\/","title":{"rendered":"Spotify premium abonesi 170 milyonu ge\u00e7ti"},"content":{"rendered":"\n

Pop\u00fcler bir m\u00fczik ve podcast platformu olan Spotify, bir dizi reklam ve premium kullan\u0131c\u0131s\u0131n\u0131 duyurdu. Gelir raporunu da payla\u015ft\u0131.<\/p>\n\n\n\n


Spotify, 31 Aral\u0131k’ta sona eren 2021’in d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011fine ili\u015fkin mali tablolar\u0131n\u0131 payla\u015ft\u0131. \u015eirketin reklam geliri bu d\u00f6nemde y\u0131ll\u0131k %40 artarak 394 milyon Euro’ya ula\u015ft\u0131. Toplam sat\u0131\u015flar, y\u0131ll\u0131k %24 art\u0131\u015fla 2,69 milyar Euro oldu. <\/p>\n\n\n\n

Ayr\u0131ca, premium hizmetlerden yakla\u015f\u0131k 2.3 milyar Euro gelir elde edildi. \u0130sve\u00e7 merkezli dijital m\u00fczik ve podcast platformu, gelir raporunun yan\u0131 s\u0131ra \u00fccretli ve \u00fccretsiz kullan\u0131c\u0131 say\u0131s\u0131n\u0131 da a\u00e7\u0131klad\u0131. Spotify, Ekim 2021’de ilan etti\u011fi “y\u0131l sonuna kadar 400 milyondan fazla kullan\u0131c\u0131” hedefine ula\u015ft\u0131. Premium abone say\u0131s\u0131 da bir \u00f6nceki \u00e7eyre\u011fe g\u00f6re artt\u0131.<\/p>\n\n\n\n

Spotify Premium abonesi 170 milyonu a\u015ft\u0131<\/h2>\n\n\n\n

\u015eirket, 2021 y\u0131l\u0131n\u0131n \u00fc\u00e7\u00fcnc\u00fc \u00e7eyre\u011finde 172 milyon premium aboneye ve 220 milyon reklam destek kullan\u0131c\u0131s\u0131na sahip olaca\u011f\u0131n\u0131 duyurdu. D\u00f6rd\u00fcnc\u00fc \u00e7eyrekte toplam Spotify kullan\u0131c\u0131 say\u0131s\u0131 406 milyona, premium \u00fcye say\u0131s\u0131 ise 180 milyona y\u00fckseldi. 236 milyon ki\u015finin reklam i\u00e7eren uygulamalar\u0131 kulland\u0131\u011f\u0131 a\u00e7\u0131kland\u0131.<\/p>\n\n\n\n

Spotify\u2019da \u00e7alma listesi nas\u0131l yap\u0131l\u0131r?<\/a><\/p>\n\n\n\n

2020 y\u0131l\u0131 d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011fi verilerine bak\u0131ld\u0131\u011f\u0131nda aktif Spotify kullan\u0131c\u0131 say\u0131s\u0131 345 milyon oldu. Ayr\u0131ca 155 milyon premium abonesi ve 199 milyon reklam kullan\u0131c\u0131s\u0131 vard\u0131. \u0130ki y\u0131ll\u0131k m\u00fcdahaleye ra\u011fmen, \u015firket \u00fccretli \u00fcyelikte 200 milyon puan\u0131 a\u015famad\u0131. Ancak, o d\u00f6nemde 1,8 milyar Euro’luk prim gelirini \u00f6nemli \u00f6l\u00e7\u00fcde art\u0131rmak m\u00fcmk\u00fcnd\u00fc.<\/p>\n\n\n\n

Bu arada Neil Young olay\u0131 ile Spotify da bir kullan\u0131c\u0131 grubu tepkisi ile kar\u015f\u0131 kar\u015f\u0131yad\u0131r. Konuya a\u015fina olmayanlar i\u00e7in; podcast edit\u00f6r\u00fc Joe Rogan, platformda a\u015f\u0131 kar\u015f\u0131tlar\u0131 ile bir r\u00f6portaj yay\u0131nlayarak vir\u00fcs\u00fc tedavi etmek i\u00e7in ila\u00e7 kullan\u0131m\u0131n\u0131 \u00f6ne s\u00fcrd\u00fc. , Faydalar\u0131 bilimsel olarak kan\u0131tlanmam\u0131\u015ft\u0131r. \u00dcnl\u00fc m\u00fczisyen Neil Young ba\u015fta olmak \u00fczere bir\u00e7ok sanat\u00e7\u0131 Spotify’\u0131 boykot etmeye ba\u015flad\u0131. Joe Rogan’\u0131n insanlara COVID 19 hakk\u0131nda yanl\u0131\u015f bilgi verdi\u011fi g\u00f6sterinin kald\u0131r\u0131lmas\u0131n\u0131 talep eden sanat\u00e7\u0131, bunu yapmas\u0131 halinde Spotify’dan \u00e7ekilece\u011fini s\u00f6yledi. Sonu\u00e7 olarak \u015firket, podcast’e Kovid ile ilgili bir uyar\u0131 eklemeye karar verdi.<\/p>\n\n\n\n

Peki siz Spotify kullanc\u0131s\u0131 m\u0131s\u0131n\u0131z? Yoksa di\u011fer m\u00fczik uygulamalar\u0131n\u0131 m\u0131 tercih ediyorsunuz? Uygulaman\u0131n ba\u015far\u0131l\u0131 oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyor musunuz? G\u00f6r\u00fc\u015flerinizi bizimle payla\u015fmay\u0131 unutmay\u0131n.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pop\u00fcler bir m\u00fczik ve podcast platformu olan Spotify, bir dizi reklam ve premium kullan\u0131c\u0131s\u0131n\u0131 duyurdu. Gelir raporunu da payla\u015ft\u0131. Spotify, 31 Aral\u0131k’ta sona eren 2021’in d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011fine ili\u015fkin mali tablolar\u0131n\u0131 payla\u015ft\u0131. \u015eirketin reklam geliri bu d\u00f6nemde y\u0131ll\u0131k %40 artarak 394 milyon Euro’ya ula\u015ft\u0131. Toplam sat\u0131\u015flar, y\u0131ll\u0131k %24 art\u0131\u015fla 2,69 milyar Euro oldu. Ayr\u0131ca, premium hizmetlerden […]<\/p>\n","protected":false},"author":10,"featured_media":15330,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[122,2660],"class_list":["post-15328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-spotify","tag-spotify-premium-abonesi-170-milyonu-gecti"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/15328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=15328"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/15328\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/15330"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=15328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=15328"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=15328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}