{"id":14825,"date":"2022-01-27T11:03:00","date_gmt":"2022-01-27T08:03:00","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=14825"},"modified":"2022-01-27T11:01:41","modified_gmt":"2022-01-27T08:01:41","slug":"iphone-cin-pazarinda-rekor-kirdi","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/iphone-cin-pazarinda-rekor-kirdi\/","title":{"rendered":"iPhone \u00c7in pazar\u0131nda rekor k\u0131rd\u0131"},"content":{"rendered":"\n

Teknoloji devi Apple, \u00c7in’de yapt\u0131\u011f\u0131 uzun bir \u00e7al\u0131\u015fman\u0131n ard\u0131ndan ak\u0131ll\u0131 telefon pazar\u0131nda \u00f6nemli bir yer tutan \u00f6nemli bir telefon markas\u0131 haline geldi.<\/p>\n\n\n\n

ak\u0131ll\u0131 telefon denilince d\u00fcnyan\u0131n en b\u00fcy\u00fck \u015firketlerinden biri olan Apple, yaratt\u0131\u011f\u0131 ekosistem ile kullan\u0131c\u0131lar i\u00e7in vazge\u00e7ilmez. \u015eirket, d\u00fcnyan\u0131n en \u00f6nemli ak\u0131ll\u0131 telefon \u015firketlerine ev sahipli\u011fi yapan \u00c7in’de dikkatleri \u00fczerine \u00e7ekerek rakiplerini geride b\u0131rakarak d\u00fcnya \u00e7ap\u0131nda bir\u00e7ok izleyiciye hitap etti.<\/p>\n\n\n\n

iPhone %23 ile \u00c7in’de en b\u00fcy\u00fck pazar pay\u0131na sahipti<\/h2>\n\n\n\n

Counterpoint Research analisti Mengmeng Zhang taraf\u0131ndan haz\u0131rlanan bir raporu kullanarak, \u00c7in’in en b\u00fcy\u00fck pazar pay\u0131na ili\u015fkin bir anket ger\u00e7ekle\u015ftirdi. 2020 ve 2021’in d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011fini kar\u015f\u0131la\u015ft\u0131ran bir ankete g\u00f6re Apple, bu pazarda kendi rekorunu k\u0131rd\u0131. 2020 y\u0131l\u0131n\u0131n d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011finde %16 ile \u00c7in pazar\u0131nda d\u00f6rd\u00fcnc\u00fc s\u0131rada yer alan \u015firket, \u00f6nemli bir ivme ile bir y\u0131lda %23 pazar pay\u0131 ile en \u00fcst s\u0131ralara y\u00fckseldi.<\/p>\n\n\n\n

Apple T\u00fcrkiye i\u00e7in uygun fiyatl\u0131 iPhone modelleri \u00fcretecek<\/a><\/p>\n\n\n\n

Apple, 2015’in d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011finde \u00c7in pazar\u0131nda lider oldu. Ama ilk kez y\u00fczde 23 gibi b\u00fcy\u00fck bir paya ula\u015ft\u0131. \u015eirket, 2019 y\u0131l\u0131nda \u00c7in pazar\u0131nda ciddi bir durgunlu\u011fa girdi. Ancak Apple CEO’su Tim Cook, bu noktada sakin olman\u0131z ve iyi planlar yapman\u0131z gerekti\u011fini a\u00e7\u0131klad\u0131. Gelinen nokta bizlere g\u00f6steriyor ki \u015firketin izledi\u011fi politika meyvelerini fazlas\u0131yla verdi. Ara\u015ft\u0131rma Analisti Mengmeng Zhang, Apple`\u0131n bu performans\u0131n\u0131 \u015fu s\u00f6zleriyle de\u011ferlendirdi.<\/p>\n\n\n\n

Apple\u2019\u0131n m\u00fckemmel performans\u0131, fiyatland\u0131rma stratejisi ile rakiplerinin kullan\u0131c\u0131lar\u0131n\u0131 kendi taraf\u0131na \u00e7ekmeyi ba\u015fard\u0131. \u015eirket, iPhone 13<\/a>\u2018\u00fcn Eyl\u00fcl ay\u0131nda piyasaya s\u00fcr\u00fclmesinden hemen sonra \u00c7in\u2019de birinci s\u0131raya y\u00fckseldi. Sonras\u0131nda d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011fin b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcnde lider konumda kald\u0131. Yeni iPhone 13, \u00c7in\u2019de piyasaya s\u00fcr\u00fcld\u00fc\u011f\u00fc s\u0131rada nispeten daha d\u00fc\u015f\u00fck bir ba\u015flang\u0131\u00e7 \u200b\u200bfiyat\u0131n\u0131n yan\u0131 s\u0131ra yeni kamera ve 5G \u00f6zellikleri nedeniyle ba\u015far\u0131ya \u00f6nc\u00fcl\u00fck etti. Ayr\u0131ca Apple\u2019\u0131n bu pazardaki ana rakibi olan Huawei, devam eden ABD yapt\u0131r\u0131mlar\u0131 nedeniyle sat\u0131\u015flar\u0131nda b\u00fcy\u00fck bir d\u00fc\u015f\u00fc\u015f ya\u015fad\u0131.<\/p><\/blockquote>\n\n\n\n

Bir ara\u015ft\u0131rmaya g\u00f6re ak\u0131ll\u0131 telefon d\u00fcnyas\u0131nda cihazlar\u0131yla geni\u015f bir kitleye ula\u015fan Huawei, ABD yapt\u0131r\u0131mlar\u0131 nedeniyle a\u011f\u0131r kan kayb\u0131 ya\u015f\u0131yor. Halen proje \u00fczerinde olan ve son zamanlarda m\u00fcmk\u00fcn oldu\u011fu kadar sa\u011flam bir \u015fekilde halletmek isteyen \u015firket, 2020’nin d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011finde %23 ile ak\u0131ll\u0131 telefon pazar\u0131nda pazar lideri oldu. Ancak ge\u00e7en y\u0131l boyunca bir\u00e7ok kullan\u0131c\u0131s\u0131n\u0131 Apple’a kapt\u0131rarak %7’ye d\u00fc\u015ft\u00fc.<\/p>\n","protected":false},"excerpt":{"rendered":"

Teknoloji devi Apple, \u00c7in’de yapt\u0131\u011f\u0131 uzun bir \u00e7al\u0131\u015fman\u0131n ard\u0131ndan ak\u0131ll\u0131 telefon pazar\u0131nda \u00f6nemli bir yer tutan \u00f6nemli bir telefon markas\u0131 haline geldi. ak\u0131ll\u0131 telefon denilince d\u00fcnyan\u0131n en b\u00fcy\u00fck \u015firketlerinden biri olan Apple, yaratt\u0131\u011f\u0131 ekosistem ile kullan\u0131c\u0131lar i\u00e7in vazge\u00e7ilmez. \u015eirket, d\u00fcnyan\u0131n en \u00f6nemli ak\u0131ll\u0131 telefon \u015firketlerine ev sahipli\u011fi yapan \u00c7in’de dikkatleri \u00fczerine \u00e7ekerek rakiplerini geride b\u0131rakarak […]<\/p>\n","protected":false},"author":10,"featured_media":14827,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14825","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/14825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=14825"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/14825\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/14827"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=14825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=14825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=14825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}