{"id":13976,"date":"2022-01-21T14:35:54","date_gmt":"2022-01-21T11:35:54","guid":{"rendered":"https:\/\/www.indir.com\/haber\/?p=13976"},"modified":"2022-01-21T14:35:56","modified_gmt":"2022-01-21T11:35:56","slug":"google-ve-metanin-gizli-anlasmasi-ortaya-cikti","status":"publish","type":"post","link":"https:\/\/www.indir.com\/haber\/google-ve-metanin-gizli-anlasmasi-ortaya-cikti\/","title":{"rendered":"Google ve Meta’n\u0131n gizli anla\u015fmas\u0131 ortaya \u00e7\u0131kt\u0131"},"content":{"rendered":"\n

Google ve Meta aras\u0131nda bir 2018 i\u015f ilan\u0131, Amerika Birle\u015fik Devletleri’nde Google’a kar\u015f\u0131 a\u00e7\u0131lan bir davada ortaya \u00e7\u0131kt\u0131.<\/p>\n\n\n\n

Son y\u0131llarda devlet, teknoloji devleri \u00fczerindeki kontrol\u00fcn\u00fc s\u0131k\u0131la\u015ft\u0131rmaya ba\u015flad\u0131. Google ve Meta (eski ad\u0131yla Facebook) gibi sekt\u00f6r lideri denilebilecek \u015firketler, tekelle\u015fmeyi \u00f6nlemek i\u00e7in a\u00e7\u0131lan haks\u0131z rekabet davalar\u0131na maruz kal\u0131yor. Bu vakalar\u0131n say\u0131s\u0131 artt\u0131k\u00e7a ortaya \u00e7\u0131kan bilgiler endi\u015fe verici.
<\/p>\n\n\n\n

Google’\u0131n Amerika Birle\u015fik Devletleri’ndeki bir \u00f6n ara\u015ft\u0131rmas\u0131, 2018’den itibaren ana \u015firketler Alphabet ve Meta aras\u0131nda bir reklam anla\u015fmas\u0131n\u0131 ortaya \u00e7\u0131kard\u0131. Teksas Ba\u015fsavc\u0131s\u0131 Ken Paxton’\u0131n \u00f6nc\u00fcl\u00fck etti\u011fi ve birka\u00e7 eyaleti kapsayan bir davaya g\u00f6re Google, y\u0131llar i\u00e7inde yay\u0131nlad\u0131\u011f\u0131 reklamlarla Facebook’a kar\u015f\u0131 agresif bir \u015fekilde ayr\u0131mc\u0131l\u0131k yap\u0131yor. <\/p>\n\n\n\n

Google ve Meta CEO’sundan imza<\/h2>\n\n\n\n

Asl\u0131nda, bu sorun ilk kez meydana gelmiyor. Daha \u00f6nceki belgelere g\u00f6re anla\u015fma, Meta’n\u0131n Mark Zuckerberg’den sonraki \u00fcst d\u00fczey y\u00f6neticisi Sheryl Sandberg taraf\u0131ndan imzalanm\u0131\u015ft\u0131. Ancak mahkemeye sunulan mevcut ba\u015fvurular\u0131n Sandberg taraf\u0131ndan yeterince imzalanmad\u0131\u011f\u0131 ve Meta CEO’su Mark Zuckerberg’in onay\u0131n\u0131 gerektirdi\u011fi ortaya \u00e7\u0131kt\u0131.<\/p>\n\n\n\n

Fransa Meta ve Google\u2019a ceza kesti<\/a><\/p>\n\n\n\n

Mahkeme belgesine g\u00f6re, Meta’n\u0131n operasyon m\u00fcd\u00fcr\u00fc Sheryl Sandberg, bu i\u015fbirli\u011fini Google arama sonu\u00e7lar\u0131ndaki Facebook reklamlar\u0131ndan olumlu bir ayr\u0131m olarak g\u00f6r\u00fcyor ve bunu da \u015fu s\u00f6zlerle a\u00e7\u0131kl\u0131yor “stratejik a\u00e7\u0131dan \u00e7ok b\u00fcy\u00fck bir sorun”. <\/p>\n\n\n\n

Ayr\u0131ca Alphabet CEO’su Sundar Pichai ve Meta CEO’su Mark Zuckerberg’in anla\u015fmay\u0131 bizzat imzalad\u0131klar\u0131 da belirtiliyor. <\/p>\n\n\n\n

“S\u00f6zle\u015fme hukuka ayk\u0131r\u0131 de\u011fildir”<\/h2>\n\n\n\n

Her iki \u015firket de i\u015flemin yasa d\u0131\u015f\u0131 oldu\u011funu reddetti. Google s\u00f6zc\u00fcs\u00fc Peter Schottenfels konuyla ilgili yapt\u0131\u011f\u0131 a\u00e7\u0131klamada dosyan\u0131n yanl\u0131\u015f bilgilerle dolu oldu\u011funu s\u00f6yledi. Bir s\u00f6zc\u00fc, Pichai’nin Meta ile imzalanan onay s\u00f6zle\u015fmesinin ayr\u0131nt\u0131lar\u0131n\u0131 bilmedi\u011fini iddia ederek, her y\u0131l CEO onay\u0131 gerektirmeyen y\u00fczlerce s\u00f6zle\u015fme imzalad\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n\n\n\n

\u00d6te yandan Metafront deklarasyonu ertelenmedi. \u015eirketin bir s\u00f6zc\u00fcs\u00fc, Meta’n\u0131n reklam rekabetini yo\u011funla\u015ft\u0131rmaya yard\u0131mc\u0131 olabilecek bu t\u00fcr anla\u015fmalar\u0131 s\u0131k s\u0131k yapt\u0131\u011f\u0131n\u0131 payla\u015ft\u0131. Ayr\u0131ca bu t\u00fcr i\u015f ili\u015fkilerinin meta reklamc\u0131lara de\u011fer katt\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n","protected":false},"excerpt":{"rendered":"

Google ve Meta aras\u0131nda bir 2018 i\u015f ilan\u0131, Amerika Birle\u015fik Devletleri’nde Google’a kar\u015f\u0131 a\u00e7\u0131lan bir davada ortaya \u00e7\u0131kt\u0131. Son y\u0131llarda devlet, teknoloji devleri \u00fczerindeki kontrol\u00fcn\u00fc s\u0131k\u0131la\u015ft\u0131rmaya ba\u015flad\u0131. Google ve Meta (eski ad\u0131yla Facebook) gibi sekt\u00f6r lideri denilebilecek \u015firketler, tekelle\u015fmeyi \u00f6nlemek i\u00e7in a\u00e7\u0131lan haks\u0131z rekabet davalar\u0131na maruz kal\u0131yor. Bu vakalar\u0131n say\u0131s\u0131 artt\u0131k\u00e7a ortaya \u00e7\u0131kan bilgiler endi\u015fe […]<\/p>\n","protected":false},"author":10,"featured_media":13979,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2442,966],"class_list":["post-13976","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-goolge-ve-metanin-gizli-anlasmasi-ortaya-cikti","tag-meta"],"_links":{"self":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/13976","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/comments?post=13976"}],"version-history":[{"count":0,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/posts\/13976\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media\/13979"}],"wp:attachment":[{"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/media?parent=13976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/categories?post=13976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indir.com\/haber\/wp-json\/wp\/v2\/tags?post=13976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}